I’ve been reading a bit about how to create a successful blog. Know your audience. Be concise. Be accurate. Be funny. This seems easy but will probably challenge me for a bit while I get used to blogging. So stick around while I get it figured out, ok?

I think my target audience is business leaders at small to mid-sized companies. Not necessarily geography-specific, but there may be some occasional topics that aren’t all that relevant to out of state readers. While some of the topics may be more technical in nature, I’ll try to write in a manner that seeks to educate non-techies rather than sharing specialized information with my fellow geeks.

I’ve got many potential topics already lined up and will try to write at least several times a week. Drop me a line to let me know how I’m doing, if you’ve ideas for topics you’d like covered, or just want to say hi.